Andrew is Director Brand Strategy at Reach Plc. Reach are the UK's largest news publisher with titles and stations such as
Andrew is a researcher by trade and today he is a leading voice on marketing insights.
I came across Andrew when on a Tik Tok clip that starts with " I think the idea that people are sitting at home thinking about what a brand believes is just....delusional"
He had my attention from there.
We talk about:
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